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	<title>Luke Alexander&#039;s blog &#187; Web</title>
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	<description>Thoughts, reviews and comment from Luke Alexander</description>
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		<title>Old Spice</title>
		<link>http://www.lukealexander.co.uk/index.php/2010/07/14/old-spice/</link>
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		<pubDate>Wed, 14 Jul 2010 09:52:20 +0000</pubDate>
		<dc:creator>Luke</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.lukealexander.co.uk/?p=182</guid>
		<description><![CDATA[As 90% of the universe&#8217;s brands send their marketing departments to seminars on how to &#8220;use social media&#8221;, the others are making everyone else feel stupid by getting it spectacularly right first time. Whoever is behind Old Spice&#8217;s campaign deserves a medal, or at the very least a pay rise, for showing how to take [...]]]></description>
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		<title>NaNoWriMo and social networks</title>
		<link>http://www.lukealexander.co.uk/index.php/2009/11/05/nanowrimo-and-social-networks/</link>
		<comments>http://www.lukealexander.co.uk/index.php/2009/11/05/nanowrimo-and-social-networks/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 18:09:52 +0000</pubDate>
		<dc:creator>Luke</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Tech]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Words]]></category>
		<category><![CDATA[nanowrimo]]></category>

		<guid isPermaLink="false">http://www.lukealexander.co.uk/?p=103</guid>
		<description><![CDATA[If you&#8217;re employed by a marketing or digital agency, and want to get some first hand experience of what is at the core of the term &#8216;social network&#8217;, head down to the Royal Festival Hall on Tuesdays during November from 6-8pm. I was there for a NaNoWriMo London write-in this week, which was an ample [...]]]></description>
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		<title>RIP Geocities</title>
		<link>http://www.lukealexander.co.uk/index.php/2009/10/26/rip-geocities/</link>
		<comments>http://www.lukealexander.co.uk/index.php/2009/10/26/rip-geocities/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 15:44:15 +0000</pubDate>
		<dc:creator>Luke</dc:creator>
				<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.lukealexander.co.uk/?p=87</guid>
		<description><![CDATA[I couldn&#8217;t let today pass without marking it in some way &#8211; though certainly not as expertly as XKCD has done. My first ever web presence was on Geocities, and I can still remember the excitement of having contributed something on a global level in a way few people had ever done before.  As time [...]]]></description>
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		<title>Television on the internet &#8211; Westminster eForum</title>
		<link>http://www.lukealexander.co.uk/index.php/2009/09/15/television-on-the-internet-westminster-eforum/</link>
		<comments>http://www.lukealexander.co.uk/index.php/2009/09/15/television-on-the-internet-westminster-eforum/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 10:09:44 +0000</pubDate>
		<dc:creator>Luke</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.lukealexander.co.uk/index.php/2009/09/15/television-on-the-internet-westminster-eforum/</guid>
		<description><![CDATA[I don&#8217;t attend a great number of conferences, and I am always fascinated when I do by the struggle speakers have to say something genuinely visionary while at the same time accurately reflecting the realities to which the organisations they represent are acutely sensitive. In this context, today&#8217;s Westminster eForum on VoD, IPTV and Webcasting [...]]]></description>
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		<title>Twitter and innovation</title>
		<link>http://www.lukealexander.co.uk/index.php/2009/08/18/twitter-and-innovation/</link>
		<comments>http://www.lukealexander.co.uk/index.php/2009/08/18/twitter-and-innovation/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 23:28:53 +0000</pubDate>
		<dc:creator>Luke</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.lukealexander.co.uk/?p=36</guid>
		<description><![CDATA[A fantastic piece of non-news reported widely today was Pear Analytics&#8217; report which claimed that around forty percent of content on Twitter is &#8216;pointless babble&#8217;.  A scientific definition if ever I heard one, and one already enthusiastically adopted by the Twitter community in the time-honoured fashion. The report, which inspired headlines truly worthy of The [...]]]></description>
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